Client

Anna Dmitrieva
Russia

Role

Brand & Ui/Ux design

Concept

Anna is a coach, focused on helping couples form better, healthier relationships. She needed a landing page design for her online course: “It has to be honest, positive, compelling, and it has to encourage users to take the course”. This was my simple, yet extensive brief.

 

Solution

Anna has flaming red hair, so I chose reds and oranges as a theme of the website. Created bright frames, added joyful typefaces, combined with more subtle ones and did my best to evoke an exuberant feel. The website is showing really good conversion rates. 

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